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Director US eCommerce
Taylormade
TaylorMade Golf Company is an American sports equipment manufacturing company based in Carlsbad, California, United States.
Job Posted- 13 Oct 2025
Status- Full Time
Location- North America
Closing date- 21 Oct 2025
The Director of US eCommerce is a key player on the digital commerce leadership team. This position defines the regional strategy for US eCommerce operations and creates a world-class digital shopping experience. Provides the overall direction and leadership within the team and creates a culture that inspires high contribution, performance, and quality. Additionally, the role will foster cross functional relationships with the following global teams: Technology & Site Operations, Product Management, Brand Marketing, Social & Content teams. Alongside leadership, will evaluate the company’s current and future eCommerce needs and develop and build the appropriate team.
Essential Functions and Key Responsibilities:
- Responsible for sales in the US eCommerce channel, owning P&L, and ensuring that annual AOP targets are achieved. Measure performance, working closely to identify KPI’s, success metrics, and areas for growth.
- Lead, inspire, develop, and manage a group of high-functioning, highly creative individuals to perform at the highest level and support world-class brands. Ensure organizational efficiency through collaboration, training, and development of the internal teams.
- Lead the eCommerce team to set the overall region strategy and ensure it is aligned with global initiatives and priorities.
- Define and own shared metrics across groups. Establish strong relationships among cross-functional groups to deliver on these shared team goals.
- Own the strategy and execution of full-funnel marketing campaigns across paid media, SEO, email, SMS, and affiliate channels.
- Develop and optimize CRM programs to drive customer retention and lifetime value, including welcome, win-back, and loyalty journeys.
- Leverage data and analytics to segment audiences, personalize messaging, and improve conversion rates.
- Partner with data analytics team to understand channel opportunities and consumer feedback to drive revenue and evolve the consumer experience.
- Work with internal teams to develop merchandise vision and strategy for our consumer facing products balancing business needs and capabilities
- Work with digital product teams to establish and execute an effective, prioritized roadmap to deliver on key revenue driving initiatives.
- Increase our understanding through analysis of what our core customers want and do on a daily, weekly, and monthly basis.
- Collaborate with key global regional eCommerce teams to develop and implement executional plans and aligned strategies.
- Partner with cross-functional teams including other eCommerce, and Wholesale, as well as new distribution channels to engage our customers in new ways with the ultimate goal of growing revenue.
- Bring a true user-centered approach through the entire consumer database architecture
- Maintain and oversee specific relationships with external partners to evolve and develop additional consumer reach.
- Performs other responsibilities as required
Knowledge and Skills Requirements:
- A sincere and contagious passion for building the TaylorMade brand and an undeniable representative of our brand mission, vision and values
- Excellent strategic planning skills and significant P&L exposure
- Dynamic and inspirational leader with a demonstrated record of impacting businesses to achieve growth
- Creative, inspirational, assertive, self-motivated and action orientated, with a confident and strong professional presentation. Leads others past their comfort zone(s) and capable of creating a high sense of urgency when needed.
- Shows visionary thinking and demonstrates expert knowledge to solve complex, organization-wide or external facing issues
- Strong relationship and influencing skills. This role is an impactful change agent, creating collaborative discussions and environments
- Track record of hiring, leading and developing high-performance teams to exceed expectations and rise to new levels of excellence
- Strong communication skills and the ability to effectively present to senior leadership
- Strong organizational and project management skills
- Attention to detail without getting stuck in or derailed by the details
- Exceptional organizational and prioritization skills and proven ability to manage successful projects and on-time and on-budget
- Highly passionate, problem solver with strong creative and analytical skills
- Ability to be flexible and work within a fast paced, ever-changing environment
- Proficient in Microsoft Suite (Word, Excel, Outlook, PowerPoint)
Education, Work Experience, and Professional Certifications:
- Bachelor’s degree in Marketing, Business or Digital field
- 10+ years of relevant eCommerce experience, with demonstrated experience in evolution
- Proven leader with experience developing and managing a team
- Experience managing P&L for an eCommerce business
Work Environment / Physical Requirements:
- Normal office conditions with consistent computer usage
- Occasional domestic travel required
- Ability to work extended hours as necessary
- Light physical effort equal to frequent lifting or moving of lightweight materials
How to Apply
Please click “Apply Now” to begin your application.
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