Home → Jobs
Director Green Grass Development
Taylormade
TaylorMade Golf Company is an American sports equipment manufacturing company based in Carlsbad, California, United States.
Job Posted- 29 Dec 2025
Status- Full Time
Location- North America
Closing date- 6 Jan 2026
The Director of Green Grass Development is responsible for building and executing a strategy designed to attract and retain top golf professionals and growing green grass business and market share. They will lead all related efforts, managing both internal and external stakeholders. This individual is a key contributor in developing green grass strategy and programs to support the channel. They will manage the department's working budget, oversee the coordination of staff player contracts (including accuracy review of deal points, payments, image requests and other administrative player/agent communication). They also provide direction to Sports Marketing services division, which includes the processing of all club pro contracts and orders, instructor service days, and coordination of Global Sports Marketing. As the department's primary internal contact and leader, this individual is responsible for the proper routing of all issues, requests, and projects within the department.
Essential Functions and Key Responsibilities:
- Responsible for recruiting top Golf Professionals as it related to the 'Pyramid of Influence'.
- Responsible for developing and driving 3-5-year Green Grass Staff Strategy, including communications.
- Works closely with General Manager to ideate and develop green grass strategies and programs to drive growth and increased market share.
- Works closely with the key directors and managers of various company departments to ensure US Sports Marketing is properly represented and that other department and company needs are being met.
- Works closely with Sales Professionals and Regional Sales Managers to better execute/establish brand loyalty and recognition.
- Manages the contract service requirements of the company's high-profile Golf Instructors and creates a business plan to maximize their involvement and attendance at the company's key events globally within agreed budgets.
- Has full budget responsibilities for the US Sports Marketing team.
- Specifically responsible for creating and controlling the events budget in line with agreed allocations from the Senior Director of Global Sports Marketing and US GM, and in concert with the Sports Marketing Services Manager.
- Involved in creating and controlling department budgets. After monthly review with finance, updates department supervisors and other appropriate area leaders within the department.
- According to strategy, negotiates contracts for all Sports Marketing Events (i.e.: TP Classics, Pebble Beach Invitational, PNC National and Sectionals).
- Supervises the coordination of the annual PAB Summits and communicates agenda to key management as directed by US GM
- Responsible for creating and implementing specific programs, as needed, within the company's 'Pyramid of Influence· that will effectively assist sales, marketing and public relations of the company's product portfolios, image and branding.
- Works with legal to review contracts ensuring accuracy of deal points and gain mutual acceptance and understanding.
- Responsible for having a full understanding and assisting in gathering and communicating information on competitive products, programs, and market trends.
- Facilitates the development of team members to achieve career development goals.
- Performs other related duties as assigned.
- Leads, builds, develops, and motivates a strong team of individuals to perform at the highest level; facilitates and fosters a continuous learning and collaboration environment within the team.
- Performs other related duties and assignments as required.
Knowledge and Skills Requirements:
- Proven track record of establishing strategic objectives and delivering world class results.
- Integrates knowledge and thinks strategically, analyzes information and solves problems.
- Proven ability to consistently analyze, track and evaluate booking performance based on company goals.
- Ability to collaborate across teams both as leader and team member.
- Ability to influence people, plans and strategies.
- Ability to anticipate gaps and improve systems/processes.
- Strong communication skills (written, oral, presentation).
- Passion for golf. Consistent player with strong golf skills and knowledge of the game.
- Excellent history of developing and maintaining account relationships.
- Frequent travel is required.
- Strong understanding of retail sales practices and programs.
- Proven ability to work in a team-oriented, collaborative environment.
- Proficient in Microsoft Suite (Word, Excel, Outlook, PowerPoint).
- Strong English written and verbal communication skills and ability to interact with all levels.
- Ability to accurately assess talent and effectively motivate and influence others to build skills, efficiently accomplish tasks, and develop leading edge processes.
Education, Work Experience, and Professional Certifications:
- BS Degree in Business, Marketing or related field, or related work experience.
- 10+ years of professional experience in related role
Work Environment / Physical Requirements:
- Normal office conditions with extensive computer and phone usage.
- Ability to work extended hours as necessary.
- Able to work efficiently and accurately in an atmosphere of frequent interruption.
- Light physical effort equal to frequent lifting or moving of lightweight materials.
- Frequent travel may be required.
How to Apply
Please click “Apply Now” to begin your application.